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	<title>Shamrock Capital Advisors</title>
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	<link>http://www.shamrockcap.com</link>
	<description>Los Angeles based private equity firm</description>
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		<title>GIANT CREATIVE/STRATEGY POISED FOR CONTINUED GROWTH WITH NEW CAPITAL PARTNER</title>
		<link>http://www.shamrockcap.com/news/giant-creativestrategy-poised-for-continued-growth-with-new-capital-partner</link>
		<comments>http://www.shamrockcap.com/news/giant-creativestrategy-poised-for-continued-growth-with-new-capital-partner#comments</comments>
		<pubDate>Thu, 02 May 2013 01:10:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

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		<description><![CDATA[Shamrock Capital Advisors Supports Acceleration of Giant&#8217;s Growth Strategy San Francisco, CA – May 2, 2013 – Leading healthcare communications agency Giant Creative/Strategy, LLC today announced that it received investment funding from Los Angeles based private equity firm Shamrock Capital Advisors. Founded in 2002, Giant is the largest independent healthcare agency on the West Coast, [...]]]></description>
			<content:encoded><![CDATA[<h3>Shamrock Capital Advisors Supports Acceleration of Giant&#8217;s Growth Strategy</h3>
<p>San Francisco, CA – May 2, 2013 – Leading healthcare communications agency Giant Creative/Strategy, LLC today announced that it received investment funding from Los Angeles based private equity firm Shamrock Capital Advisors. Founded in 2002, Giant is the largest independent healthcare agency on the West Coast, providing fully integrated communications programs targeting healthcare professionals and consumers. AdMedia Partners served as exclusive financial advisor to Giant.</p>
<p>“We’re very excited to partner with Shamrock,” said Steven Gold, Founding Principal of Giant. “Our team has done an amazing job to grow the agency year after year by delivering Giant results for our client partners. Everything we do is about thinking Giant, and it’s clear that Shamrock shares our vision for the future, and can help us accelerate our growth and take our clients and their brands further than ever before.”</p>
<p>“We feel very fortunate to have a company like Giant in the Shamrock family,” said Will Wynperle, Partner with Shamrock. “Our approach has always been to work with companies with untapped intrinsic value, and those capitalizing on emerging trends. There’s no question that Giant’s position at the epicenter of healthcare, technology, and communications, makes them a great partner for us.”</p>
<h2>ABOUT GIANT</h2>
<p>Giant Creative/Strategy, LLC is a full-service healthcare communications agency specializing in positioning and branding, and strategic and creative development for many of the world’s leading pharmaceutical, biotech, consumer health, medical device, and diagnostics companies. With over 130 full-time staff, Giant is the largest full-service independent healthcare advertising agency on the West Coast. In 2013 Giant won the prestigious Manny Award for Agency of the Year. By putting the most seasoned professionals on the front lines of each piece of business, Giant consistently exceeds expectations through Giant insights, ideas, and execution. visit <a href="http://giantsf.com/" rel="external">www.giantsf.com. </a></p>
<h2>ABOUT SHAMROCK</h2>
<p>Shamrock Capital Advisors is a Los Angeles-based private equity firm with over $700 million of capital under management. Investing exclusively in the media, entertainment, and communications sectors, Shamrock partners with strong management teams and takes an active, collaborative approach to creating value in each investment. Originally founded in 1978 as the Roy E. Disney family investment company, Shamrock is currently investing out of Shamrock Capital Growth Fund III, a $400 million fund raised in 2011. Shamrock’s representative investments include Learfield Communications, MarketCast, and Media Storm. </p>
<h2>ABOUT ADMEDIA PARTNERS</h2>
<p>Founded in 1990, AdMedia is a leading M&#038;A advisory firm serving the marketing services, advertising, marketing technology, media and information sectors. AdMedia has completed over 180 transactions for clients valued in excess of $8 billion since 1999.  For more information, visit <a href="http://admediapartners.com/" rel="external">www.admediapartners.com. </a></p>
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		<title>Mobilitie Secures $100 Million Investment from Shamrock Capital Growth Fund III</title>
		<link>http://www.shamrockcap.com/news/mobilitie-secures-100-million-investment-from-shamrock-capital-growth-fund-iii</link>
		<comments>http://www.shamrockcap.com/news/mobilitie-secures-100-million-investment-from-shamrock-capital-growth-fund-iii#comments</comments>
		<pubDate>Tue, 19 Feb 2013 23:36:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

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		<description><![CDATA[NEWPORT BEACH, CA . &#8211; (February 19, 2013) Mobilitie LLC, a leading provider of wireless infrastructure in the United States, announced that it has raised $100 million in equity capital from Shamrock Capital Growth Fund III, a private equity firm that invests exclusively in media, entertainment and communications companies. The proceeds will be used to [...]]]></description>
			<content:encoded><![CDATA[<p>NEWPORT BEACH, CA . &#8211; (February 19, 2013) Mobilitie LLC, a leading provider of wireless infrastructure in the United States, announced that it has raised $100 million in equity capital from Shamrock Capital Growth Fund III, a private equity firm that invests exclusively in media, entertainment and communications companies. The proceeds will be used to deploy and build new high-speed Distributed Antenna Systems (“DAS”) and small cell technology infrastructure for high-traffic public venues, wi-fi networks, and new wireless communication tower sites across the U.S.</p>
<p>Mobilitie owns and operates neutral-host networks that can be utilized by all major wireless carriers to provide their customers with increased wireless connectivity during games, concerts, and other highly attended events, as well as off-load traffic from the local wireless network. The 4G wireless technology also serves fans and patrons by providing interruption-free cell phone service and increased capacity and data speeds during peak event times in order to access the internet, run interactive applications, and quickly upload photos and videos to social networks.</p>
<p>“We have been infrastructure-build partners to the wireless carriers for almost a decade and today’s environment is unlike no other.  The insatiable demand for data coupled with the numerous devices accessing wireless networks has led to a significant need for investment in today’s wireless networks,” said Gary Jabara, Founder and CEO of Mobilitie.  “To partner with Shamrock and have their financial support and communications expertise enables Mobilitie to tackle this important need.  We are very excited at this opportunity to leverage our collective relationships and complimentary professional cultures.”</p>
<p>In just the past five months, Mobilitie has built neutral host DAS networks for all the major professional sports leagues and is operating networks at such locations as Tropicana Field (MLB), Time Warner Arena (NBA), Arrowhead Stadium (NFL), and Nationwide Arena (NHL).  Mobilitie also operates wireless networks at other marquee venues across the country including MGM Resort properties in Las Vegas, and has a large pipeline of additional properties under contract and development, including Churchill Downs.    Additionally, Mobilitie has built a portfolio of new communication towers and is actively securing and developing new tower sites across the US.</p>
<p>“We have known the Mobilitie team for several years and have been impressed with their track record,” commented Steve Royer, Partner at Shamrock.  “We are honored to partner with Mobilitie and team, and are significant believers in the opportunity to invest and build out wireless infrastructure required to meet the growing demand of wireless consumers.  Mobilitie’s flexible and efficient business model enables wireless and wireline carriers to preserve precious capital while accelerating network development.”</p>
<h2>About Mobilitie </h2>
<p>Mobilitie was founded in 2005 with the goal of assisting wireless carriers in meeting their network infrastructure needs through a strategic partnership model.  Mobilitie is recognized as an industry leader for developing, operating, and leasing communication towers, indoor and outdoor DAS networks, and other infrastructure that supports wireless communications. Mobilitie DAS networks are designed as neutral-host networks to enable broadcast of the latest 4G technology from all wireless carriers.   Mobilitie is headquartered in Newport Beach, CA.  For more information about Mobilitie, visit <a href="http://www.mobilitie.com/" rel="external">www.mobilitie.com. </a></p>
<h2>About Shamrock Capital Advisors</h2>
<p>Shamrock Capital Advisors is a Los Angeles-based private equity firm with over $700 million of capital under management. Investing exclusively in the media, entertainment, and communications sectors, Shamrock partners with strong management teams and takes an active, collaborative approach to creating value in each investment. Originally founded in 1978 as the Roy E. Disney family investment company, Shamrock is currently investing out of Shamrock Capital Growth Fund III, a $400 million fund raised in 2011. Shamrock’s representative investments include Learfield Communications, MarketCast, K2 Towers, Screenvision, REALD, T3 Media, Mojiva, MediaStorm, PRN, The Harlem Globetrotters, and TeleGuam. For more information, visit www.shamrockcap.com. </p>
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		<title>Learfield Sports Names Industry Veteran Roy Seinfeld Executive Vice President, National Sales</title>
		<link>http://www.shamrockcap.com/news/learfield-sports-names-industry-veteran-roy-seinfeld-executive-vice-president-national-sales</link>
		<comments>http://www.shamrockcap.com/news/learfield-sports-names-industry-veteran-roy-seinfeld-executive-vice-president-national-sales#comments</comments>
		<pubDate>Wed, 16 Jan 2013 17:02:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

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		<description><![CDATA[PLANO, Texas (Jan. 16, 2013) – Collegiate marketer Learfield Sports announced today that Roy Seinfeld will serve as the company’s executive vice president, national sales, effective immediately. Seinfeld, the former vice president, advertising sales for Pac-12 Enterprises will office in Chicago and oversee Learfield’s entire dedicated national sales efforts throughout the U.S., including management and [...]]]></description>
			<content:encoded><![CDATA[<p>PLANO, Texas (Jan. 16, 2013) – Collegiate marketer Learfield Sports announced today that Roy Seinfeld will serve as the company’s executive vice president, national sales, effective immediately.  Seinfeld, the former vice president, advertising sales for Pac-12 Enterprises will office in Chicago and oversee Learfield’s entire dedicated national sales efforts throughout the U.S., including management and growth of its existing national sales team.</p>
<p>Seinfeld boasts more than 20 years of senior-level, industry sales experience and has held integral roles with the Big Ten Network, Fox Sports Net and Turner Sports.  Additionally, he is the recipient of the 2009 CableFAX Salesperson of the Year Award.</p>
<p>In his Pac-12 Enterprises role, Seinfeld hired and developed the entire sales organization for the August 2012 launch of the Pac-12 Network to include local, regional, national and digital sales, resulting in over 70 charter advertisers.  Before Pac-12, he served nearly five years as vice president, advertising sales for the Big Ten Network in Chicago, and prior to that, as senior vice president, programming sales for ShopNBC in Eden Prairie, Minn.  Seinfeld also served three years as vice president, network ad sales for Fox Sports Net in New York, NY.  Seinfeld began his media career working with Turner Sports for six years.  </p>
<p>“Roy has exceptional business acumen and the right mix of senior sales and leadership experience to guide our national sales operation moving forward,” said Learfield Sports’ Executive Vice President, Chief Operating Officer Andy Rawlings.  “We continually strive to refine and adjust our business approach as the industry evolves, and we’re very excited for Roy to join our team and help serve our corporate partners.” </p>
<p>“I’ve worked with Learfield Sports for many years and have always admired the people and the product. They are definitely poised for great things ahead, and I am extremely proud to join the team,” said Seinfeld, a graduate of Queens College in NY who also holds master’s degrees from SUNY Albany and SUNY Binghamton, both in New York.</p>
<p>Learfield Sports manages multimedia rights for more than 50 collegiate institutions and associations, including back-to-back BCS national football champions, the Alabama Crimson Tide.  It also titles the Learfield Sports Directors’ Cup with award co-founders NACDA and USA Today.  The company’s multimedia rights encompass numerous content distribution platforms to deliver the passion of college athletics across radio, television and digital and social networks to fans globally. Today, Learfield Sports’ exclusive sports programming reaches more than 50 million television households nationally and delivers nearly 17,000 hours of radio programming on more than 1,000 radio stations.  To learn more about its 40-year history and complete collegiate portfolio, visit learfieldsports.com</p>
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		<title>Learfield names Ferreira Chief Content Officer</title>
		<link>http://www.shamrockcap.com/news/learfield-names-ferreira-chief-content-officer</link>
		<comments>http://www.shamrockcap.com/news/learfield-names-ferreira-chief-content-officer#comments</comments>
		<pubDate>Wed, 05 Sep 2012 17:50:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

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		<description><![CDATA[Former NBC, CBS, NFL Executive Joins National Collegiate Marketer To Develop Content Investments Learfield Sports named seasoned television and sports business executive Joe Ferreira to be its first-ever chief content officer as announced today by Learfield President and Chief Executive Officer Greg Brown, who said the move was further implementation of the company’s growth plans. [...]]]></description>
			<content:encoded><![CDATA[<h3>Former NBC, CBS, NFL Executive Joins National Collegiate Marketer To Develop Content Investments</h3>
<p>Learfield Sports named seasoned television and sports business executive Joe Ferreira to be its first-ever chief content officer as announced today by Learfield President and Chief Executive Officer Greg Brown, who said the move was further implementation of the company’s growth plans.</p>
<p>In his new role, Ferreira will work from Learfield’s Dallas office and have oversight of all Learfield content and distribution platforms.  He will have responsibility for development and expansion of digital/interactive, mobile, social, radio, and television media assets, as well as development of other new offerings in the marketplace.</p>
<p>Ferreira brings 25 years of highly strategic, innovative expertise to the collegiate multimedia rights holder, having served with CBS Inc., CBS Sportsline.com, CBS Interactive, the National Football League, as well as NBC Sports and NBC Inc.</p>
<p>Among his many professional accomplishments, Ferreira is credited for launching the Emmy-winning March Madness on Demand, making NCAA Tournament games available free online and via mobile devices; often lauded as a pivotal moment in Internet history.  Similarly, he created and implemented Amen Corner Live – the first digital broadcast from the Masters Tournament at Augusta National Golf Club.</p>
<p>Most recently, Ferreira has been consulting with USA Today’s Sports Media Group, providing strategic analysis and guidance for the publication’s sports content across print, digital and mobile assets.  Prior to that, he was with CBS Interactive in Studio City, Calif. for four years serving as senior vice president, network liaison and original content; and senior vice president/general manager, CBS Audience Network.  Ferreira served seven years before that with CBS Sportsline.com as its vice president, programming and executive producer in Ft. Lauderdale, Fla.  From 1992 to 2000, Ferreira was with the NFL in New York as the league’s senior director, broadcasting and scheduling.</p>
<p>He also has prior experience as director, sports research for CBS Inc. in New York, and with NBC Inc. in New York, where he launched his career serving not only as a page, but as an administrator, sports programming and later as manager, sports research.</p>
<p>“The chance to join the great team at Learfield Sports and oversee the abundance of content assets in their arsenal is an incredible opportunity,” said Ferreira.  “I look forward to contributing my knowledge and experiences in helping the company continue to grow an already impressive content portfolio.”</p>
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		<title>T3Media Launches Paya.com, a Next Generation Digital Content Commerce Service</title>
		<link>http://www.shamrockcap.com/news/t3media-launches-paya-com-a-next-generation-digital-content-commerce-service</link>
		<comments>http://www.shamrockcap.com/news/t3media-launches-paya-com-a-next-generation-digital-content-commerce-service#comments</comments>
		<pubDate>Thu, 28 Jun 2012 18:09:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

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		<description><![CDATA[New Platform Unlocks Commerce for Billions of Assets by Enabling Distribution across the Web and Putting Creators in Control DENVER, June 27, 2012—T3Media, Inc. (formerly Thought Equity Motion), a leading provider of cloud-based video management and licensing services, today announced the launch of a new licensing offering—Paya™ (Pay-ya), the world&#8217;s index of licensable content™. Paya [...]]]></description>
			<content:encoded><![CDATA[<h3>New Platform Unlocks Commerce for Billions of Assets by Enabling Distribution across the Web and Putting Creators in Control</h3>
<p>DENVER, June 27, 2012—T3Media, Inc. (formerly Thought Equity Motion), a leading provider of cloud-based video management and licensing services, today announced the launch of a new licensing offering—Paya™ (Pay-ya), the world&#8217;s index of licensable content™. </p>
<p>Paya taps into the explosion of content creation by putting creators in control. Producers of all sizes can sell photos and videos by turning their personal websites and social networks into a virtual storefront, as Paya enables users to tag existing content, from sites such as YouTube, Vimeo, Flickr and Facebook—with “buy” links. Sellers can quickly make their content sellable with a Craigslist-style listing tool, choose their own terms and pricing, and keep an 80% share from every sale.</p>
<p>“Content creation has radically outpaced distribution and Paya offers powerful tools to unlock content’s value,” said Kevin Schaff, CEO and Founder of T3Media. “Traditional, centralized licensing channels only serve a tiny fraction of the billions of photos and videos being created. Our company has nearly a decade of experience with content access and licensing and we believe that Paya is a game changer in opening up a more than $15 billion market for content in a wide range of existing and new uses.”</p>
<p>Paya allows everyone, from professional photographers and videographers to average consumers with iPhones or DSLR digital cameras, to sell their work using social community reach and the speed of the Web. Paya creates a new direct channel between buyer and seller. The site also streamlines the licensing process—providing guidelines and flexible profiles for rights and pricing—and enables file delivery after transactions are complete. Sellers are in full control of pricing and terms, while Paya’s promotion and selling tools help drive buyer discovery across the Web. Paya’s Selling Toolkit provides logos and links, as well as a powerful “auto-tagging” feature that can automatically create links on a creator’s content on sites (e.g., YouTube or Flickr) to purchase listings on Paya.</p>
<p>“Professional and amateur photographers and videographers are uploading and posting online billions of pieces of their creative work every month – YouTube’s monthly video upload totals exceed decades of production from the major networks,” said Michael McGuire, Research VP, Media at Gartner. “But for many of those creators, the ability to monetize those creations is either elusive or requires giving up a significant amount of control.”</p>
<p>Paya’s model opens up a range of untapped content markets for buyers and sellers. This includes everything from professionally shot stock photography or video and citizen journalism to sports licensing and photo services around areas such as travel, weddings, and school events. Paya can also serve as a licensing engine for films, documentaries, shorts and other content. A new platform for buyers to discover and request content is also presented with Paya. With the “I Wanna Paya” tool, a buyer can find content anywhere on the Web and create an open Paya listing to send to the owner requesting to buy it. The seller can then review and agree to terms and manage the transaction through Paya.</p>
<p>“Since 1992, we&#8217;ve been making award-winning films and have brought them to theaters, broadcast television, the Internet and other new media platforms. We are now making footage from those stories available on Paya,” said Paya beta user Michael Brown, Founder and President of Serac Adventure Films, who has auto-tagged Seracfilms.com and the company’s Vimeo page with Paya links to open up content to a global community. “We’re excited about selling content through Paya because it’s the first licensing site that lets the creator control the terms and price for the content and we receive the lion’s share of the profits. We provide exclusive content from destinations like Mount Everest that allows others to use footage they couldn’t possibly shoot themselves.”</p>
<p>About T3Media:<br />
T3Media offers cloud-based storage, access, and licensing for enterprise-scale video libraries. Its technology Platform and services enable media owners to generate new value from their content while managing cost and complexity. Through www.t3licensing.com and its global sales force, the company licenses sports, news, and creative footage to producers in advertising, entertainment, publishing, and emerging media.</p>
<p>T3Media works with the world’s leading video libraries, including BBC Motion Gallery, Paramount Pictures, Sony Pictures Entertainment, National Geographic, The New York Times, and the NCAA®. Connect with T3Media on Twitter, YouTube, LinkedIn and Facebook.</p>
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		<title>MarketCast Acquired by Shamrock Capital Growth Fund</title>
		<link>http://www.shamrockcap.com/news/marketcast-acquired-by-shamrock-capital-growth-fund</link>
		<comments>http://www.shamrockcap.com/news/marketcast-acquired-by-shamrock-capital-growth-fund#comments</comments>
		<pubDate>Fri, 08 Jun 2012 23:11:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

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		<description><![CDATA[• Leading provider of research and analytical services dedicated to the global entertainment industry • Offers global reach with presence in Los Angeles, New York, Boston, and London • Clients include all of the major motion picture studios along with a number of specialty studios, independent producers, and cable and broadcast television networks • Following [...]]]></description>
			<content:encoded><![CDATA[<h3>•	Leading provider of research and analytical services dedicated to the global entertainment industry<br />
•	Offers global reach with presence in Los Angeles, New York, Boston, and London<br />
•	Clients include all of the major motion picture studios along with a number of specialty studios, independent producers, and cable and broadcast television networks<br />
•	Following acquisition by Shamrock, MarketCast is well-capitalized to extend geographic reach, launch new research and analytical capabilities for current clientele, and further expand into related media and entertainment verticals</h3>
<p>Los Angeles, June 8, 2012. MarketCast, a leading global entertainment research firm, announced today that it was acquired by Shamrock Capital Growth Fund III. Since January 2000, MarketCast has been part of Reed Business Information (“RBI”), a division of Reed Elsevier Group plc, a world leading provider of professional information solutions in the science, medical, legal, risk management, and business to business sectors.</p>
<p>MarketCast’s CEO Henry Shapiro commented, “MarketCast has enjoyed more than a decade of nearly uninterrupted growth, and we look forward to continuing this trajectory with our new partners. There are many opportunities in front of us that we are now in a position to pursue, from continuing our international expansion, to launching new products for our core clients, to migrating into related entertainment sectors, whether through organic growth, acquisition, or partnerships. Capitalizing on these opportunities will enable us to address our clients’ marketing challenges like never before.”</p>
<p>Through a host of qualitative and quantitative research and consulting services, MarketCast collaborates with entertainment marketers and researchers to help refine messaging and creative execution and to guide overall marketing strategy. Since its establishment in the mid-1980’s, MarketCast has consulted on thousands of movies, home entertainment releases, and television programs, and currently conducts ongoing research on most of the major family, action, adventure, and comic-book franchises in the market.</p>
<p>“MarketCast is a terrific platform for us. We have been evaluating the entertainment marketing research space for several years, and are excited to partner with a talented group with a great track record of providing thoughtful research to an impressive roster of clients,” added William Wynperle, Partner of Shamrock Capital Advisors. “As a firm, we seek to invest in market leaders who are at an inflection point. With MarketCast’s unparalleled sector expertise and proprietary analytic tools and Shamrock’s industry relationships and capital, we expect to build rapidly on MarketCast’s foundation, while staying true to its core principles of unrivaled customer service, and smart, strategic marketing advice.”</p>
<p>RBI Global CEO Mark Kelsey added, “MarketCast continues to perform well, but as a company RBI is increasingly focused on building paid content, whether in data, subscriptions, conferences or events, and we felt that MarketCast could best continue to thrive with existing management and a new owner for whom marketing research is a core priority. MarketCast is well-positioned to build its business and to take on new initiatives. We wish the MarketCast team well as they embark on this new chapter.”</p>
<p>Terms of the transaction were not disclosed.</p>
<p>About MarketCast<br />
Based in Los Angeles, with a presence in New York, Boston, and London, MarketCast is a leading provider of marketing research services serving the global entertainment industry. Through a variety of consulting services backed by rigorously scientific quantitative and qualitative research methods, MarketCast works in collaboration with marketers and researchers across the spectrum of entertainment companies in the development and execution of their marketing strategies, from early concept exploration through ancillary distribution windows. Products and services are available throughout the major release territories in the Americas, Europe and Asia, as well as emerging markets, and include materials testing (trailers, TV spots, print ads, etc.), concept and positioning studies, exit polls, recruiting audience screenings, tracking studies, and focus groups, as well as a host of ad-hoc, custom offerings including brand/franchise studies, title tests, post-release studies, and attitudes and usage studies.</p>
<p>About Shamrock Capital Advisors<br />
Shamrock Capital Advisors is a Los Angeles-based private equity firm with over $700 million of capital under management. Investing exclusively in the media, entertainment, and communications sectors, Shamrock partners with strong management teams and takes an active, collaborative approach to creating value in each investment. Originally founded in 1978 as the Roy E. Disney family investment company, Shamrock is currently investing out of Shamrock Capital Growth Fund III, a $400 million fund raised in 2011. Shamrock’s representative investments include Screenvision, REALD, T3 Media, Mojiva, Learfield Communications, MediaStorm, PRN, The Harlem Globetrotters, and Modern Luxury. www.shamrockcap.com</p>
<p>About Reed Business Information<br />
Reed Business Information brings market leading brands to an audience of millions of decision makers worldwide through its multi-platform media of data services, online lead generation services, community websites, magazines and events. Reed Business Information Ltd is part of Reed Elsevier, a world leading provider of professional information solutions in the science, medical, legal, risk management and business to business sectors.</p>
<p>Press Contacts:</p>
<p>MarketCast:<br />
Henry Shapiro<br />
+1 323.617.9387	</p>
<p>Shamrock:<br />
Andy Howard<br />
+1 310.974.6611</p>
<p>Reed Business Information:<br />
Jane Baldwin<br />
+44 (0)20 8652 8018</p>
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		<title>IMG College and Learfield Sports Form Joint Venture in Ticketing Business</title>
		<link>http://www.shamrockcap.com/uncategorized/learfield-sports-and-img-college-form-joint-venture-in-ticketing-business</link>
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		<pubDate>Wed, 28 Mar 2012 21:10:52 +0000</pubDate>
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		<description><![CDATA[“IMG Learfield Ticket Solutions” to Enhance Revenue for Schools While Offering Fans Greater Choice and Convenience Winston Salem, NC (March 28, 2012) – IMG College and Learfield Sports today announced a joint venture providing colleges and universities nationwide an outsourced ticket sales solution designed to increase attendance and revenues generated from athletic events as well [...]]]></description>
			<content:encoded><![CDATA[<h3>“IMG Learfield Ticket Solutions” to Enhance Revenue for Schools While Offering Fans Greater Choice and Convenience</h3>
<p>Winston Salem, NC (March 28, 2012) – IMG College and Learfield Sports today announced a joint venture providing colleges and universities nationwide an outsourced ticket sales solution designed to increase attendance and revenues generated from athletic events as well as choice and convenience when fans purchase tickets.</p>
<p>Under terms of the agreement, the two entities have formed IMG Learfield Ticket Solutions, the new joint venture in which each company has a 50 percent ownership interest.  Financial terms of the transaction were not disclosed.  IMG Learfield Ticket Solutions will initially include the existing business of 12 universities currently partnered with IMG College for ticket sales.  IMG Learfield Ticket Solutions will be operational immediately and based in Winston-Salem, NC. Matt DiFebo, who has managed IMG Ticket Solutions after IMG acquired his pioneering DiFebo Company in late 2010, will oversee day-to-day operations of the new venture, with Mark Dyer (SVP Business Innovations, IMG College) and Roger Gardner (Vice Chairman, Learfield) serving as the respective senior management representatives.</p>
<p>IMG Learfield Ticket Solutions will offer schools a professional sales force, working either within the athletic department or the national sales center, to increase ticket sales and fan choice and convenience. Schools will continue to manage the administration of their ticket programs, but IMG Learfield Ticket Solutions will help sell tickets that would otherwise go unsold. The current university ticketing partners to be serviced include Akron, California-Davis, Duke, Evansville, UNLV, Penn State, Syracuse, Richmond, San Jose State, Temple, Tennessee and Texas-San Antonio, with many new school partners expected to affiliate with the growing program.</p>
<p>“IMG College offers universities a full suite of professional services to make them more successful,” said Ben Sutton, President of IMG College.  “Our relatively new and successful Ticket Solutions business, which has already generated millions in new revenue for schools, will become significantly stronger through this joint venture with Learfield.  In a highly competitive live event marketplace, combining our talent, resources and relationships will provide schools the highest level of service and increased attendance and ticket sales.”</p>
<p>“This joint venture just makes sense, and we’re pleased to be an equal partner in its growth and development moving forward,” said Learfield’s President and CEO Greg Brown.   “After 40 years in the collegiate marketplace, we’re poised to build on our outstanding relationships and resources into this leading-edge solution for athletic administrators.”</p>
<p>Even though more Americans attend college athletics events than any other sport – each year more than 100 million fans attend events – the overall ticket marketplace is increasingly competitive, which is compounded by a challenging economy and the advent of high-definition television. Expanding the outreach of the ticket sales departments at programs large and small across the country has produced impressive results. Universities have already reported record-setting athletics ticket sales with IMG College’s privatized, in-house solution:</p>
<p>•   University of Tennessee reports generating more than $2 million in new ticket sales in eight months, as well as nearly $500,000 in donations generated for the university.<br />
•   The University of Texas at San Antonio set an inaugural season football attendance record (36,151 per game), helping the school also reach $1,000,000 in new ticket sales this past season.<br />
•   Temple University has generated $1,000,000 in new sales while exceeding its basketball ticket expectations by $500,000 this past season.<br />
•   Duke University reports generating over $1,000,000 in ticket sales for football and women’s basketball since May 2011.</p>
<p>“IMG College is proud of the strong growth and track record of results across the country in our ticket group’s first 15 months of operation,” said Dyer. “Joining forces with Learfield will bring added resources expanding our ability to help schools of all sizes build and enhance relationships with fans, while successfully generating for them much-needed revenue. We believe this partnership will increase our ability to make a positive impact across intercollegiate athletics.”</p>
<p>“We’re excited about this new joint venture with IMG and believe that it represents tremendous value to the collegiate arena,” said Gardner.  “Learfield will not only bring reputable, long-term relationships and resources to the table, but remarkable talent that will make this new company the leading solution for collegiate athletic departments.”</p>
<p>“We provide a sales engine for college athletic departments that is focused on the fan in order to build lasting relationships and deliver superb execution of our services for our partner schools,” said Matt DiFebo, VP and managing director for IMG Learfield Ticket Solutions. “Already, our unprecedented success in a variety of different school situations and marketplace conditions, demonstrates the measurable impact of our proactive approach to ticket sales and customer service. We take great pride in the many successes we’ve had since beginning operations, and look to continue to serve more schools even more effectively through the new IMG Learfield Ticket Solutions company.”</p>
<p>About IMG College<br />
IMG College is the leading multimedia, marketing and licensing/brand management company in America representing more than 200 of the nation’s top collegiate properties including the NCAA and its 88 championships, NCAA Football, leading conferences, and many of the most prestigious colleges and universities in the country. Headquartered in Winston Salem, N.C., IMG College is the leader in capturing consumer devotion to college sports through partnership opportunities in multimedia rights, licensing, events and hospitality, marketing, stadium and arena development, stadium seating solutions, ticketing, sales, and consulting. IMG College produces over 30,000 hours of radio programming on the largest sports network in the country, manages nearly 5,000 hours of local television programming, is the leading publisher of college sports publications in America, and is the largest manager of university official athletic websites. IMG College is a division of IMG Worldwide, a global sports, fashion and media business. For more information, please visit www.imgworld.com.</p>
<p>About Learfield Sports<br />
Learfield Sports manages the multimedia rights for more than 50 collegiate institutions and associations and titles the acclaimed Learfield Sports Directors’ Cup with award founders NACDA and USA Today.  The company is an operating unit of Learfield Communications, Inc., which was founded in 1972.  Learfield Sports provides exclusive sports programming to more than 1,000 radio stations nationwide, and its programming is seen on more than 160 local television stations, cable systems and Regional Sports Networks.  To learn more about Learfield Sports’ history, leadership and complete collegiate portfolio, visit www.learfieldsports.com.  </p>
<p>For more information, contact:<br />
Andrew Giangola, IMG College, 646-871-2402, or andrew.giangola@imgworld.com<br />
Jennifer Duncan, Learfield Sports, 469-767-8324, or jduncan@learfieldsports.com</p>
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		<title>NC State Athletics Enters 10-Year Multimedia Rights Agreement</title>
		<link>http://www.shamrockcap.com/news/nc-state-athletics-enters-10-year-multimedia-rights-agreement</link>
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		<pubDate>Wed, 14 Mar 2012 21:40:52 +0000</pubDate>
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				<category><![CDATA[News]]></category>

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		<description><![CDATA[Wolfpack develops new partnership with Capitol Broadcasting Company, Learfield Sports RALEIGH, N.C. &#8211; (March 14, 2012) – North Carolina State University has signed a new 10-year multimedia rights agreement with Wolfpack Sports Properties, LLC, a newly formed joint venture of Capitol Broadcasting Company and Learfield Sports. The new partnership was announced today by NC State’s [...]]]></description>
			<content:encoded><![CDATA[<h3>Wolfpack develops new partnership with Capitol Broadcasting Company, Learfield Sports</h3>
<p>RALEIGH, N.C. &#8211; (March 14, 2012) – North Carolina State University has signed a new 10-year multimedia rights agreement with Wolfpack Sports Properties, LLC, a newly formed joint venture of Capitol Broadcasting Company and Learfield Sports. The new partnership was announced today by NC State’s Director of Athletics Deborah A. Yow.</p>
<p>The Wolfpack Sports Properties sales team, which formerly operated as Wolfpack Sports Marketing, will develop corporate partnerships, as well as manage the operations of the comprehensive rights program, including signage, event marketing, radio play-by-play and coaches’ shows, television coaches’ shows and official athletic web site sponsorships. The new rights agreement will pay NC State a minimum of nearly $49 million over the 10 years.</p>
<p>“We are pleased that this new arrangement for Wolfpack Athletics keeps in place our particularly strong radio network and the valuable corporate relationships Capitol has built over the years, while adding the expertise of industry leader Learfield Sports,” said Yow. “This new arrangement brings us many benefits, including an increase in the annual financial guarantee to State and a promising revenue share formula, while maintaining our excellent working relationship with Capitol Broadcasting Company.”</p>
<p>The Wolfpack Sports Radio Network is one of the strongest collegiate networks in the nation, with coverage reaching more than eight million people, which represents 94 percent of the households in the state of North Carolina. The network blankets the state with over 20 affiliates, the majority of which are FM stations. Coverage also reaches into portions of Virginia and South Carolina. Capitol Broadcasting Company’s powerful WRAL-FM, Mix 101.5 will continue to serve as the Wolfpack’s flagship station in the greater-Triangle market.</p>
<p>“Debbie Yow asked us to consider a new business model, and we are joining forces with Learfield Sports to realize her vision. This puts NC State in a strong position for the next decade,” said Capitol Broadcasting Company CEO James F. Goodmon. “For Wolfpack fans, our partnership of thirty years endures. Mix 101.5 continues as the flagship station, and WRAL television will air the coach’s show on Sunday evenings. The CBC stations in Charlotte and Wilmington are on board, too.”</p>
<p>The announcement also signifies a new opportunity in the state for Learfield Sports, which manages multimedia rights for more than 50 collegiate institutions and associations including fellow ACC member schools University of Miami, Clemson University and the University of North Carolina at Chapel Hill. It also titles the Learfield Sports Directors’ Cup and oversees corporate partner platforms for the Big Ten, WAC and Missouri Valley Conferences.</p>
<p>“NC State has a terrific legacy, and we’re certainly pleased for the opportunity to represent the school and work alongside our friends at Capitol Broadcasting,” said Greg Brown, Learfield’s president and chief executive officer. “Debbie Yow has been a leader in college athletics for years, and we look forward to teaming with her and the entire NC State athletics team.”</p>
<p>As part of the increased revenues for NC State, the new rights agreement with Wolfpack Sports Properties will provide funds for new LED Fascia Display technology and other fan enhancements at Carter-Finley Stadium.</p>
<p>Capitol Broadcasting Company, Inc. is a diversified communications company which owns and/or operates WRAL-TV, WRAL Digital, WRAL-FM, WRAL-HD2, WCMC-FM, WDNC-AM, WCLY-AM, Microspace, CBC New Media Group and Wolfpack Sports Marketing in Raleigh, NC; WJZY-TV and WMYT-TV in Charlotte, NC; WILM-TV and Sunrise Broadcasting in Wilmington, NC; WRAZ-TV and The Durham Bulls in Durham, NC; and real estate interests including the American Tobacco Project and Diamond View office buildings in Durham, NC. In addition to its individual conference and school rights relationships, Learfield Sports provides exclusive sports programming to more than 1,000 radio stations nationwide.</p>
<p>Additionally, Learfield Sports’ programming is seen on more than 160 local television stations, cable systems and Regional Sports Networks. Learfield Sports is an operating unit of Learfield Communications, Inc., which was founded in 1972.</p>
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		<title>INgrooves Acquires Fontana Distribution</title>
		<link>http://www.shamrockcap.com/news/ingrooves-acquires-fontana-distribution</link>
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		<pubDate>Fri, 02 Mar 2012 23:35:32 +0000</pubDate>
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		<description><![CDATA[Creates INgrooves Fontana: Combining Best-in-Class Digital and Physical Distribution to Empower Independent Music Community SAN FRANCISCO &#38; LOS ANGELES, CA. &#8211; (Mar. 2, 2012) –  In a move which will further empower the independent music community, INgrooves, a leading provider of digital distribution, marketing and technology services to the global music community, announced today that [...]]]></description>
			<content:encoded><![CDATA[<h3><strong>Creates INgrooves Fontana: Combining Best-in-Class Digital and Physical Distribution to Empower Independent Music Community</strong></h3>
<p>SAN FRANCISCO &amp; LOS ANGELES, CA. &#8211; (Mar. 2, 2012) –  In a move which will further empower the independent music community, INgrooves, a leading provider of digital distribution, marketing and technology services to the global music community, announced today that it has acquired Fontana Distribution from Universal Music Group (UMG). The new company, INgrooves Fontana, combines INgrooves’ asset management and distribution platform and a decade of experience in the digital world, with Fontana’s digital and physical distribution and marketing capabilities, to offer a complete solution to indie labels — the best in class digital and physical distribution services. The announcement was made today by Robb McDaniels, Founder &amp; CEO INgrooves, and Zach Horowitz, President &amp; Chief Operating Officer of UMG. UMG holds a minority equity interest in INgrooves. Financial terms of the deal were not disclosed.</p>
<p>“Through this acquisition, we are now able to offer the independent music community a fully integrated physical and digital distribution marketing solution in North America,” said Mr. McDaniels. “We believe that a successful relationship between distributor and label is, at its root, a flexible structure with a transparent flow of information. By combining INgrooves and Fontana, we will be able to extend this philosophy into a comprehensive distribution operation that provides our collective client base with a larger sales force, more marketing resources and a one-stop global retail network that maximizes opportunities in this dynamic, challenging environment.”</p>
<p>“INgrooves’ commitment to independent music is second to none,” stated Mr. Horowitz. “The combination of INgrooves and Fontana creates one of the strongest, most innovative companies in the business today, uniquely positioned to superserve its distributed labels with some of the most sophisticated executive talent in this genre of music, cutting edge technology, and enhanced marketing services. As a minority owner of INgrooves, we believe this new style of relationship with the independent community maximizes the potential of our investment and creates the single best home for independent labels.”</p>
<p>As part of this arrangement, INgrooves Fontana will continue to work with UMG’s award winning sales force in connection with the physical sales of the company’s releases.</p>
<p>INgrooves Fontana will be run by Dave Zierler, President of INgrooves and Ron Spaulding, President of Fontana. Together, the two veteran distribution executives will report to Mr. McDaniels as they continue to oversee their respective businesses.</p>
<p>“Dave and Ron have both been extraordinarily successful over the past four years in their respective roles and have built great teams and solid relationships with labels and retailers,” added Mr. McDaniels. “INgrooves Fontana will provide both leaders with a platform to continue their phenomenal growth and deliver superior services to our clients.”</p>
<p>One benefit of the transaction for INgrooves Fontana clients is the expansion of the Label &amp; Artist Services group. This unit, which currently provides product management, online marketing &amp; PR coordination, sync licensing, brand partnership marketing, sponsorships and advertising for the respective companies, will be a core focus of expansion in the coming months. These value-added services will be available to INgrooves Fontana clients on a per project basis.</p>
<p>INgrooves has provided UMG with digital delivery services for Fontana’s catalogue in North America since 2008 via its proprietary ONE Digital enterprise software platform. The two companies have also collaborated on many successful projects over the past few years, including releases from The Crystal Method and rapper Mac Miller, whose debut release entered the Billboard charts at Number One last fall.</p>
<p>The combined companies represent clients including Fat Possum, Nettwerk, Dualtone, Rostrum Records, ESL Music, Metropolis, OM Records, Vagrant Records, Strange Music, Watertower Music, Dangerbird, Rap-A-Lot, Downtown Records and Music World among their many independent label partners.</p>
<p>&nbsp;</p>
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		<title>Marty Gausvik Joins Learfield Communications As CFO</title>
		<link>http://www.shamrockcap.com/news/marty-gausvik-joins-learfield-communications-as-cfo</link>
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		<pubDate>Thu, 16 Feb 2012 18:07:55 +0000</pubDate>
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		<description><![CDATA[Learfield Communications, Inc. has named former Cumulus Media EVP/CFO Marty Gausvik as Chief Financial Officer JEFFERSON CITY, Mo. &#8211; (Feb. 16, 2012) – Learfield Communications, Inc. has named former Cumulus Media EVP/CFO Marty Gausvik as Chief Financial Officer. Gausvik, most recently head of his own MRG Consulting firm, was at Cumulus in 2000-2009 and previously [...]]]></description>
			<content:encoded><![CDATA[<h3>Learfield Communications, Inc. has named former Cumulus Media EVP/CFO Marty Gausvik as Chief Financial Officer</h3>
<p>JEFFERSON CITY, Mo. &#8211; (Feb. 16, 2012) – Learfield Communications, Inc. has named former Cumulus Media EVP/CFO Marty Gausvik as Chief Financial Officer. Gausvik, most recently head of his own MRG Consulting firm, was at Cumulus in 2000-2009 and previously served in senior-level financial positions with Citicaster, Jacor, and Latin Communications Group. He replaces Paul Schofer, who is exiting after five years to return to Kansas City as VP of Operations/CFO of the new Kauffman Center for the Performing Arts.</p>
<p>CEO Greg Brown said, &#8220;Marty brings to Learfield a wealth of experience as a seasoned veteran in the media industry, and he will be a perfect addition to our senior management team at Learfield. This is an exciting time for our company, and we are thrilled to have Marty join us.&#8221;</p>
<p>&#8220;I&#8217;m excited to join Learfield, a company that has a tremendous culture and great relationships with its employees, partners and sponsors,&#8221; said Gausvik. &#8220;This is a terrific opportunity for me, and I look forward to working with the Learfield team in continuing to build a great business.&#8221;</p>
<h2>ABOUT LEARFIELD COMMUNICATIONS</h2>
<p>Learfield Communications, originally named Missouri Network, Inc., was an outgrowth of a graduate thesis by Clyde Lear, who later teamed with Derry Brownfield to create a regional farm radio network that eventually grew into a diverse media enterprise with more than 350 employees. In 1975, the company began distributing the University of Missouri radio broadcasts, marking the company&#8217;s initial foray into collegiate sports. Like Mizzou, a partner still today, the company&#8217;s collegiate sports rights relationships are broad in scope and include management of a wide variety of sponsorship, media and marketing assets. Company produced television programming is seen on more than 160 local stations, cable systems and Regional Sports Networks, and it also provides exclusive sports programming to more than 1,000 radio stations nationwide. Learfield News operates Brownfield, the leading agriculture radio network and information service and five state news networks. For additional detail about its history and complete collegiate portfolio, visit <a href="http://www.learfieldsports.com/" rel="external">www.learfield.com</a>.</p>
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